TVC
Campaign: PS3 Buzz Quiz TV
Role: Concept, Art Direction, Production
Role: Concept, Art Direction, Production
collateral
Role: Concept, Art Direction, Production
Purpose: To recognize elite gamers/create brand loyalty.
Solution: We created a VIP club to recognize elite gamers who reached a level above everyone else. We concepted and designed a see-thru bi-level lucite box that contained a FLOATING personalized card that granted gamers access to exclusive content not otherwise attained by ordinary gamers. A DVD with additional content and special add-ons was sent as a gift, along with a brochure and a t-shirt that they could wear for bragging rights.
Role: Concept, Art Direction, Production
Purpose: To recognize elite gamers/create brand loyalty.
Solution: We created a VIP club to recognize elite gamers who reached a level above everyone else. We concepted and designed a see-thru bi-level lucite box that contained a FLOATING personalized card that granted gamers access to exclusive content not otherwise attained by ordinary gamers. A DVD with additional content and special add-ons was sent as a gift, along with a brochure and a t-shirt that they could wear for bragging rights.
